Follow these best practices to ensure your application includes a functional, branded website URL, a clearly associated support email address, and compliant opt-in messaging disclosures.

Ensure your website has a fully functional URL. The site must be publicly accessible and display clear branding before resubmitting. Align contact emails with your brand.

The support email should be clearly associated with your brand. While using an official branded domain is best practice to avoid verification delays (@churchname, for example, if a public domain email must be used, it should still be recognizable and directly tied to your organization (such as churchname@gmail.com).

Include messaging purpose & full disclosures in opt-In flows. Opt-in links must explicitly state the specific types of messages users will receive, along with message frequency, "Msg & data rates may apply," and clear opt-out instructions ("Reply STOP to unsubscribe").