Invite Others to Opt in to Text Communications
Before you can send text messages to your congregation, each person must explicitly opt in to receive texts. This is required to comply with messaging regulations and to respect your congregants' communication preferences.
Why Opt-in Matters
In addition to federal opt-in requirements, texting is a direct and personal channel. Sending messages to people who haven't opted in can result in complaints, blocked numbers, or regulatory issues. A clear opt-in process and communication ensures that only those who want to receive texts will hear from you and that your messages are welcomed.
How to Invite Congregants and Staff to Opt In
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Via Email - Send an email to your congregation letting them know your church is now using text messaging to share updates, announcements, and important information. Include a clear call to action — for example, a link or instructions directing them to opt in through your church's communication platform or member portal. Send Opt-In Emails for Text Messaging
Share How to Opt-in through Various Communication Channels - Congregants can opt in simply by texting the word START to yoru assigned number. You can share this number in your bulletin, on your website, in the Newsfeed, during announcements, or in any other communications so people know where to send that message. To locate your number, go to . On the right of this page, you'll see information about your plan, including your assigned text messaging number.
After someone opts in, they will begin receiving texts sent through your church's assigned number. If they ever want to stop receiving messages, they can reply STOP at any time to unsubscribe.
Tips for a Successful Opt-in Campaign
- Announce the availability of texting as a method of communication across multiple channels (email, social media, bulletin, signage, the newsfeed, verbal announcements) to maximize awareness.
- Clearly explain what kinds of messages people will receive and how often, so they know what they're signing up for.
- Remind your staff and congregation periodically. New members especially may not be aware of the option.
- Going forward, ensure text messages (and all other communication) is targeted to the relevant audience. This reduces the chances of people opting out of church communication channels.
Enable One-Way Texts
Enable one-way texting communications.
- In the top-left corner, click your site name then Realm. Then click .
- Click Edit Settings.
- Click the One-Way Texts tab.
- Turn on one-way texts.
- Enter a Text ID. This is included with every one-way text to tell the recipients who the text is from.
- Enter a name in the Texting Users text box to give that user with permission the ability to send one-way texts. Administrators automatically have this permission.
- Click Save.
- On the Text Messaging Settings page, click Send Opt-In Email to send an email where individuals can fill out a form to opt into texting.
Send Opt-In Emails for Text Messaging
Individuals must fill out the opt-in form to receive text messages or text START to your assigned text messaging number.
Unregistered individuals are those who:
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have a phone number on file.
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are not currently opted in to text messaging.
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are not currently opted out to text messaging.
You can also click Send Opt-In Email in the Text Messaging section of an individual's profile page to send the email to just one person.
- In the top-left corner, click your site name then Realm. Then click .
- Click Send Opt-In Email.
- In the dialog box, click Send Opt-In Email to confirm.
Share Texting in a Newsfeed Post
If you've enabled text messaging, you can tell people about it by creating a Newsfeed post.
- In the top-left corner, click your site name then Realm. Then click .
- Click Share on Newsfeed.
- In the Create in drop-down menu, select the group you want to share with. To post on the Newsfeed of all groups that use texting, select All Enabled Groups and Teams.
- Enter the title and message.
- Click Post.