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ACST Content Standards

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ACST Corporate Style Guide

Employees are encouraged to reference the corproate style guide, and observe recommended word choices when describing our products to customers.

Video Style Guide

Process, training, and styles for product video are defined here. You'll also find guidelines for how video should be uploaded in Vimeo for consistent reuse across various publishing scenarios.

How To for Content Developers

Technical instructions for content designers or tool administrators.

Content Testing

Used by content developers to test output and CSS for content components

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Did you know...

That ACS Technologies has had corporate style guidelines for more than 20 years? The original set of guidelines were developed under the oversight of Information Design & Development editor, Elizabeth O'Neill.

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Why Content Standards?

The UX Content Team in R&D collaboratively maintains the ACST Corporate Content Standards and Styles, which is a important part of any corporate content strategy. Standards ensure we personalize for and communicate with ministry partners and business customers professionally, consistently, and with one voice. If you have questions or see something in the standards that you believe requires review, please email the team. You may also reach out via Slack at #ux-content.

What We Do

The UX Content Team works closely with UX Research and UX Design, Product Owners and the rest of the development team to ensure content in the user interface of our products is clear and helpful to end users. We also develop task-based product content, maintain corporate content standards, and produce brief how-to video.

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